Joelle has designed and shipped over a dozen native apps for iOS and Android, awarded #1 App in the iTunes App Store in eight categories.
After graduating from RISD with a BFA in Graphic Design and a focus in Digital Media, Joelle began her journey designing user experiences at the dawn of the iTunes App Store in New York City. Since then, she has designed across diverse users, platforms, countries, and sectors in Hong Kong, Los Angeles, and San Francisco.
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Values
Compassion
Joelle solves problems with curiosity, empathy, and action. She has designed products across diverse users, platforms, countries, and sectors like finance, technology, real estate, and construction.
Candor
She thrives on agile and collaborative cross-functional teams. She is a team player who builds cultures of trust, respect, and candor so that new ideas can flourish. Efficiencies are gained and positive relationships are formed. This is the machinery that keeps creative cultures thriving.
Flexibility
Joelle pivots from the macro to the micro. She has the experience and know-how to perform in ambiguous and demanding environments—from designing enterprise products from the ground up, to executing detail design, and creating pixel-perfect interfaces.
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Spill The Beans
Q.
How do you spend your time outside of work?
A.
Nature & Movement
Outdoor adventures 🏕 🏄🏻♀️ 🧗🏽♀️
Yoga practice 🤸🏻♀️
Climbing @ Dogpatch Boulders
Contact Improv @ The Center, Interkinected, and Church of 8 Wheels.
Sangha @ San Francisco Zen Center
Q.
What are your recent favorite books?
A.
Books
The Overstory by Richard Powers
This Could Be Our Future: A Manifesto for a More Generous World by Yancey Strickler
Barbarian Days: A Surfing Life by William Finnegan
Trick Mirror: Reflections on Self-Delusion by Jia Tolentino
Zen in the Art of Writing by Ray Bradbury
Between the World and Me by Ta-Nehisi Coates
and many more…
Libby App
Libby is one of my most beloved apps. It empowers readers to browse and borrow books from their public library’s entire collection. It makes reading fun, engaging, and equitable.
Q.
Can you tell me about your values—in quotes?
A.
Connection
“I see you, I hear you, and what you say matters.”
Oprah
Awareness
“The best way is to understand yourself, and then you will understand everything.
Shunryu Suzuki, Zen Mind, Beginner's Mind
“If you hide your ignorance, no one will hit you and you'll never learn.”
Ray Bradbury, Fahrenheit 451
Creativity
“Imagination is more important than knowledge.”
Albert Einstein
“We are cups, constantly and quietly being filled. The trick is, knowing how to tip ourselves over and let the beautiful stuff out.”
Ray Bradbury, Zen in the Art of Writing
Q.
Final thoughts?
A.
“Invention creates a new ability but innovation takes that ability and allows it to scale and create real-world impact.”
— Jacob Morgan